We a growing company of dedicated researchers with years of experience in the Middle East. Our specialists have backgrounds in retail, hospitality, healthcare, and automotive industries. We develop mystery shopping and quality assessment programs. These measure your business performance and customer satisfaction. This helps assess your sales performances and customer service levels. With this insight, you can take action. We measure what really matters ​ Mystery shopping is the anonymous use of shoppers to assess your customer service face-to-face. ​ It also tests out all parts of your business from a consumer’s point of view. Maybe you have quality products, good business processes and procedures. But still there is room for improvement. Mystery shoppers evaluate your business based on personal experience. They provide tangible feedback so you can take action. Our dedicated research professionals guarantee to deliver the information you need. We deliver detailed, accurate reports with quantifiable and qualitative data. You will understand the customer experience through their eyes. Use this insight to improve business practices and products. It helps retain valuable employees, improve customer satisfaction, and drive profitability. No matter the size of your business, we work with you to tailor a mystery shopping program to suit your needs. It does not matter what industry you are in. We measure what matters to help improve the overall quality of your service delivery. ​ Our services include site visits, telephone enquires and online shopping. We work across all industries including, retail and luxury goods, hospitality, banking and finance, automotive and government.