Following the controversy surrounding a Dubai real estate ad requiring female candidates to 'strategically leverage dating apps,' Naukri Gulf has issued a comprehensive response.

This comes after the story reported by Khaleej Times on December 16, which highlighted the controversial requirement and sparked widespread backlash.

In response to the public outcry, Naukri Gulf addressed the situation, explaining the circumstances surrounding the posting and its subsequent removal from the platform. The job hosting platform clarified that the post, originating from a customer, was briefly live on the site as a free posting.

Naukri Gulf emphasized its Quality Check (QC) process, involving manual QC followed by AI-powered screening for all advertisements on Naukrigulf.com.

During the AI QC check, the system identified what Naukri Gulf referred to as the "modus operandi" of lead generation in the content, leading to the immediate removal of the post. The platform swiftly disabled access to the account responsible for the content, citing a violation of their terms and conditions.

In a statement to Khaleej Times, Naukri Gulf reiterated its commitment to a robust QC process and usage policy, highlighting that discriminatory or inappropriate content is considered non-compliant and promptly deleted. Users found in violation face blocking until cleared by the compliance team.

The company underscored its proactive role as one of the first job sites to identify and remove the controversial job posting. However, it pointed out that the same job was still present on other platforms and provided screenshots as evidence.